We’ve Got a New Look!


Have you seen?! Simply Recipes just got a fresh new look! Here’s a bit more about the new design and what’s in store for us in the months ahead.


Hi, everybody!

As you have probably noticed by now, we’ve given Simply Recipes a bit of a make-over! Everybody needs to get gussied up now and then, including websites. Do you like?!

What’s New?

First off, we have a brand new logo. We gave our original logo a new coat of paint, and then switched things up with a more modern font. We know the old one will be missed (sniff!), but trust me, we are going places with this fresh, new look!

Second, we decided to switch up the colors. Friends, we played around with a LOT of different colors back at Simply Recipes HQ. There was a lot of late night chatter on our Slack channels about this or that color palette, and whether certain subtle shades of red made us feel happy or sad or just hungry.

In the end, this watermelon red and teal blue rose to the top. There’s no great story behind our choice, I’m afraid, other than that we just really liked these colors. We hope you do, too.

What’s Next?

We’re hard at work on a bigger, broader, and even more awesome site redesign, which we hope to bring you in early 2020. If you’re a newsletter subscriber, we’ll be sharing glimpses of this new design over the next few months. (If you aren’t subscribed, go do it now!)

In the meantime, we’ll continue to share great recipes, tips, and stories every week. As always, we love to hear your feedback. Drop us a note and let us know what you think!

Simply Recipes Team

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Emma Christensen

Emma Christensen is the Editor-in-Chief of Simply Recipes, and has over 10 years of experience creating food and content for web and print. She was formerly the recipe editor for The Kitchn and is the author of three books on home-brewing, True Brews, Brew Better Beer, and Modern Cider. Emma is a graduate of The Cambridge School for Culinary Arts and Bryn Mawr College. She lives in San Jose, California.

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